Daniel Zaug Banner Campaign

Campaigns & Experiences

Great campaigns do more than showcase a product, they express a brand’s point of view. My work in campaigns and brand experiences focuses on translating creative vision into cohesive, high-end executions that feel intentional across every touchpoint.

With a background rooted in luxury fashion and eyewear, I approach campaigns with a strong emphasis on visual consistency, narrative clarity, and craft. From seasonal launches to digital-first storytelling, I work hands-on to ensure that imagery, motion, and interactive elements align seamlessly with the brand’s identity.

My experience spans campaign development across print, digital, motion, and experiential platforms. Whether contributing at the concept stage or refining final assets, I help shape campaigns that feel elevated, considered, and enduring, never over-produced, never trend-driven at the expense of the brand.

Campaign Thinking

Campaign work often lives at the intersection of disciplines. My approach draws from image direction, retouching, motion design, and interactive storytelling to ensure that each execution supports a unified creative direction.

This cross-disciplinary perspective allows campaigns to scale naturally, from hero imagery to motion assets, from digital placements to immersive brand moments, without losing visual integrity.

What This Includes

  • Creative support for luxury fashion and eyewear campaigns
  • Visual direction across imagery, motion, and digital assets
  • Integration of retouching, motion, and 3D into campaign systems
  • Collaboration with photographers, stylists, and internal teams
  • Development of brand-aligned visual experiences
  • Preparation of assets for multi-platform deployment

How I Contribute

I work as a senior, hands-on creative, supporting campaigns either within established teams or independently. My role is to bring clarity, refinement, and continuity to the work, ensuring that creative ideas translate smoothly from concept to execution.

This often includes ongoing partnerships built on trust, discretion, and a shared understanding of quality, particularly when working with final campaign assets and high-visibility brand initiatives.

Related Services

Campaigns often draw from multiple disciplines. Related areas of my work include:

  • Fashion Retouching

  • Animation & 3D Modeling

  • Interactive Design

Each service is offered independently or as part of a broader campaign approach, depending on the needs of the brand.