Daniel Zaug Header Retouching

Fashion Retouching

Luxury fashion imagery lives or fails in the details. My work focuses on refining and elevating campaign visuals while preserving the integrity of the brand—ensuring every image feels intentional, timeless, and true to its identity.

With over two decades of experience in luxury fashion and eyewear, I have worked closely with global brands to shape campaign imagery from concept through final delivery. This includes hands-on image direction, advanced retouching, and close collaboration with photographers, marketing teams, and leadership to maintain consistency across seasons and platforms.

My approach to retouching is subtle and considered. The goal is never to overpower the image, but to enhance tone, balance, and finish, allowing the product, model, and story to remain authentic while meeting the exacting standards of luxury brands. Trust, discretion, and precision are central to the process, particularly when working with final campaign assets.

In addition to image refinement, I bring a broader creative perspective informed by motion, 3D, and interactive work. This allows me to think beyond a single frame, ensuring imagery translates seamlessly across print, digital, social, and experiential environments.

What This Includes

  • High-end fashion and eyewear image direction
  • Advanced photo retouching for campaign, editorial, and brand assets
  • Color, tone, and consistency refinement across seasonal collections
  • Collaboration with photographers, stylists, and internal creative teams
  • Preparation of final assets for print, digital, and motion use
  • Visual continuity across campaigns and brand touchpoints

How I Work

I work as a senior, hands-on creative—either embedded within a team or supporting campaigns independently. Whether refining final imagery or contributing earlier in the creative process, my role is to protect the brand’s visual language while elevating execution.

This work is often ongoing and relationship-driven, built on trust and a shared understanding of quality. Long-term collaborations, including continued work with Marchon Eyewear, reflect that commitment.

Related Capabilities

While fashion image direction and retouching are the foundation of my work, I also support campaigns through motion design, 3D, and interactive storytelling when it strengthens the overall narrative.